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Whole Foods Hosts Beauty Week in All Stores

From its (and my) hometown of Austin, Texas to the west coast and the east, Whole Foods is offering events, classes and product demos to help shoppers navigate the wide selection of natural beauty products found in its stores.

After Jennifer Lopez revealed that her favorite beauty product can be purchased at Whole Foods, I have also come to depend on this market to provide me with my own beauty solutions. But because there are so many offered, you may need some help. Now is the time to get the assistance you need.

“Our beauty department is really growing at Whole Foods Market and we’re excited to spotlight new products and showcase customer favorites in our stores this week,” said Maren Giuliano, executive global Whole Body coordinator.

During Beauty Week, all Whole Foods Market locations will offer a limited edition “Hello, Beauty!” bag for $18 (valued at $60), beginning Saturday, March 21, at 10 am local time. Bags are made with 100% cotton recycled saris from RIJI Green, a business committed to ending human trafficking. Plus, each bag will include Acure Cell Stimulating Facial Mask, Giovanni 2chic Ultra Repair Shampoo, Pacifica Eye Shadow Duo or Lipstick, Trilogy Vital Moisturizing Cream and Gabriel Mascara, plus $5 in beauty coupons. From March 20 to 22, shoppers will save 25 percent on all facial care items at Whole Foods Market.

“One thing that really sets us apart in the beauty industry is our standards,” Giuliano said. “Our shoppers know and trust us because we have baseline standards that prohibit 50 ingredients in the products we sell, along with our top-tier standards, called Premium Body Care. When we first launched our premium standards in 2008, we had about 400 products that were certified—now we have more than 4,000.” Amazing, right?

So get to Whole Foods now and take advantage of the opportunity to give your beauty routine a spring makeover. CLICK HERE to find a Whole Foods near you. 

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