Design “Your Very Own Le Pliage” on Longchamp’s Facebook Page
The following haute trend is brought to you by Fashion Pulse Daily. Riding on the popularity of its iconic, foldable bag, French brand Longchamp has created a new version that fans can customize on Facebook. Longchamp has launched “Your Very Own Le Pliage”, an application that allows fans to create their own version of the [...]
Social Shopping
If you’re reading this blog, then more than likely you’re on Twitter. Or Facebook. Or Flikr. Or you subscribe to YouTube channels. Or, maybe you have a professional profile on LinkedIn. Or… all of the above. Right? And since you’re reading this blog, tweeting on Twitter, posting and becoming fans of pages on Facebook, sharing [...]
The American Department Store and the Social Experience
“The American department store is the real social experience,” said Joe Feczko, Senior Vice President of Innovation, Integration & Broadcast at Macy’s and Keynote Speaker of Global Shop 2010. Utilizing his creative vision and realistic business perspective, Feczko and Macy’s are developing innovative marketing concepts and are insuring integration across all media – traditional and new. [...]

